Messaging and Framing

How We Talk About This

Simple Pitch: "Taiwan makes 92% of the world's advanced computer chips. If China invades, our economy collapses. No cars, phones, medical equipment, or weapons systems. We're building 30 chip factories in the US, publicly owned, worker-managed, using recycled materials. It's a $687 billion investment over 20 years, creates 150,000 union jobs, becomes self-funding after 10 years. Never again will we depend on an island across the Pacific for our entire digital infrastructure."

Anti-Corporate Framing: "Intel, NVIDIA, and AMD outsourced chip manufacturing to boost stock prices. Now we're held hostage by Taiwan and South Korea. The CHIPS Act gave $52 billion to these same corporations—corporate welfare with no public ownership. We're doing it right: public semiconductor factories, worker cooperatives running them, profits shared with employees instead of extracted by shareholders. That's economic sovereignty."

Circular Economy Framing: "Your old phone has more gold per pound than gold ore. We're mining e-waste instead of mountains—extract precious metals, purify them, make new chips. Combine that with right-to-repair so devices last 5-7 years instead of 2-3. Result: we need fewer fabs, less mining, less pollution. Circular semiconductors close the loop."

National Security Framing: "China could blockade Taiwan tomorrow. Within weeks, we'd run out of chips—cars would stop rolling off assembly lines, hospitals couldn't get ventilators, the military couldn't maintain weapons systems. This isn't hypothetical—COVID showed how fragile chip supply chains are. We're building strategic semiconductor reserves the same way we have oil reserves. Except ours are worker-owned and sustainably made."

Jobs Framing: "150,000 good union jobs paying $86k-130k. Engineers designing next-gen chips. Technicians running the fabs. Workers disassembling e-waste to recover materials. And it's all democratic—every worker gets a vote on how the fab operates. This is the future of manufacturing: high-tech, high-wage, democratically managed."